the six sneaker commandments

So, you want to be a sneakerhead and save the world?

Follow these 6 Sneaker Commandments,
and you’re well on your way to redefining what it means to be a sustainable Sneakerhead.


I don’t have 100’s of pairs of shoes, nor do I want that many.

Don’t flood your life with things you don’t actually need.


Just because a sneaker is a limited release doesn’t mean it’s automatically cool.

If you like it, you like it.
How long you wait in line doesn’t affect that.
The Six Sneaker Commandments / for the love of nike

No. 3

Don’t allow the never-worn to pile up, collecting dust in your closet.

The last thing you need are shoes you don’t even wear.

No. 4

Use the bloody hell out of your sneakers.

They will get dirty, scuffed, and creased. Get over it. Learn to love your sneakers as much as the day you bought them.

No. 5

When the day comes to retire a pair of beloved sneakers, do so with care.

Find a place to recycle them. Do your research.

No. 6

And now, for the grand finale: make your life green.

Expect more from the companies you support.
Expect more from yourself.

Have a tenet you think should be added?
Leave a comment. I’d love to hear your thoughts.

111 replies to the six sneaker commandments
  1. Hey you came into my Nike store this weekend and ur sister handed one of the employes ur card and Just wanted to say like what ur doing. Awesome pics and how many pairs of nikes do you have?

  2. Hey Matthew!
    I’m so glad you got to see the site- and I’m glad you like the pictures!
    I’m not sure what the count is right now. I’ve gotten a few as of late, but when I get back in Chicago I’ll give you the count.
    (that’s where most of them are right now)
    I think I’ll be driving by your store again tomorrow on the way to the airport and I’ll most likely stop in again.
    Maybe I’ll see you there!

  3. Great photographs! I’ll be following you – And not because you’re following me, but because your blog is so creative!

  4. Hi Jennifer,

    Please permit me to mention your blog on this new post that I would love to send out today. I just don’t know how to link the post to your blog. I would love for you to review it first but I do not have your email address.


  5. Hey did I say thank you for following me a while back?! If not thank you! I love your blog and your sneaks! I currently workout to the NIKE Women Training App it’s awesome!

  6. Jennifer —-

    I Just came upon your site for the first time today, (thanks to Twitter)….and all I can say is WOW!!!….DOUBLE WOW!!!
    U R AWESOME!! I was reasonable certain that a woman such as yourself did not exist on the Planet Earth….
    I feel like your early post from April of 2011 “The right Things to Call Pretty” (your manifesto) was something I’ve been writing in my head for years!
    (although I’ve been writing it as a man in admiration of women in sneakers….)
    To be honest, I am not savvy about the technical aspects of collecting (i.e. style names and release dates),
    but my day is always…ALWAYS Brightened when the visage of a woman in sneakers presents itself…

    Don’t let the non believers wear you down, Keep The Faith Jennifer!

    and I really hope we can trade notes or thoughts if you are open to it….

    Rock On!!
    Kool Breeze

  7. You and your blog are so much fun! Thanks for visiting my blog and I will come back to yours often to feast my eyes on beautiful photography and sneakers!

  8. I *really* like what you’re doing here. If you’re ever in Fl, I’d really like to get some pics of your style. Good stuff.

  9. Thanks for checking out BLURPPY.COM. I saw that you liked my recent Midnight Marauder article. Next time you are on the site use my search window and type in Midnight Marauder. I have written a few articles about his work. His stuff is pretty impressive. BTW, I have some NIKES that I’m selling to pay the bills. Brand new/ in box Tiffany Dunks, never worn are the best but let me know if you are interested and I will let you know what else I have stashed away.

  10. Hi there,

    Thank you so much for following my blog, i really do appreciate your support! Love your blog and the pics you have up… Most certainly loving you NIKE trainers [you can tell i’m UK based right? :)]. anyways, I will definitely keep in touch and be posting more pictures and reviews on my blog.

    Check it out:

  11. Just came across your site – thanks for checking mine out, btw! I love your style! I know all about loving a certain brand of shoes – that aren’t stilettos! I am happy to have found you and will look forward to more of your posts!

  12. Hey. love your blog … some great photography… I bought my first pair of Nike’s in Des Moines Iowa. Thanks for following

  13. I love your photos! They are really good! Thank you for liking my post! It would be great if you could check out my blog at :
    Thanks 🙂

  14. Thank you for following my blog! I wasn’t expecting visitors so soon so sorry for the lack of content … Your work is very vibrant and colourful 🙂

  15. Hi Jennifer. Thanks for the follow. Just visited your portfolio, had a look around…it’s great…also bookmarked. Love the blog too.

  16. Thank you for being my first follower EVER!!! It really means a lot. I love your blog, your style and your Nike’s!! You take really nice photos. And your niece is SO CUTS!!! 🙂

  17. UGG conventionele Haak is licht van gewicht en zal niet bestaan uit de richting van de pond of je bagage, wat betekent u uw UGG conventionele Haak met u hebben ieder tussen de tijd. Go to a showroom and ask for the cost of a real designer handbag and you’ll never go again to that shop. Large adult pollock can grow up to forty inches in length and weigh in at around thirtyfive pounds, though more typical fish are around a foot in length and weigh anywhere between four and fifteen pounds. That is just how it is in this highly competitive designer handbag fashion era.They search appealing and elegant with tuxedos. There is an online LV find for you to get these bags online. This serotonin supplement will also improve your sleeping hours. It is a shoulder bag which is much larger than general handbags. But, as people have learned to scrimp and save during these tough times, you can bet that as they begin to make money again, they will spend the excess to treat themselves after the hard times.Those who are on a small budget will do better selecting long sleeve shirts from The Gap.

  18. Thanks for following me. I love your blog! My son is also a Nike head from way back. That is all he would wear. I never mind buying them for him. He always cleans them after he wears them and they go back in their box. LOL!

  19. Hey! I love your blog. your posts are so cool & unique. keep doin what you’re doin & thanks for the follow!

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